Our British made products include household storage, bakeware, DIY toolboxes, organisers, garden pots, pet care, food storage and wooden brushes, all under the brand name Wham®. The extensive Wham® Cook kitchenware range includes ovenware, bakeware & enamelware, kitchen tools & gadgets and food storage.

With the acquisition of the patented leak-proof bakeware brand PushPan® in 2015, we are selectively expanding our ranges and now offer products for throughout the home.

What More’s superior quality products are recognised globally and we currently export to 71 countries. Never sitting still, we aim to be exporting to at least 80 countries by the end of 2018.

In 2014, we were proud winners of The Queen’s Award for Enterprise – International Trade.

We are a member of The Made in Britain Campaign who support & promote British manufacturing, enabling buyers and consumers at home and abroad to identify British-made products.

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